We're not usually fans of rules. We were born with a rebellious spirit and besides, isn't fashion all about breaking normative aesthetic guidelines? Um . . . yes.

However, when we learned that our sister blog laid down the law and decided to post each and every blog article at 10am sharp, we were stoked.

Red is always a go-to color on the carpet and crimson hues proved to be just as popular at this year's Emmy's.

Did you try to brave the Target crowds yesterday? If you did, we feel for you. From what we hear, La Brea and Santa Monica was a parking lot all day long as people frenetically tried to get their hands on some signature squiggle print goodies.

Our own Mayahsa Long, determined to make her Missoni dreams happen, used a little old fashioned ingenuity when it came to obtaining the holy grail of Target collabs.

Talk about a fashion feast. Christos and Cameron recently sat with NBC to talk the value of vintage. Want to get the dish? (ps: we're talking video and believe me, these two look smashing on the little screen.)

image courtesy of style.com

In order to get some style inspiration, sometimes, you've got to turn to those who write about fashion for a living. After all, these are the people who distill design and put it on the pages of our favorite fashion rags. Of all the editrixes with enviable style, we're particular to Kathryn Neale Shaffer's sartorial selections. Of course, we don't expect anything less than superchic from the wife of Anna Wintour's stepson, Sam Shaffer.

Monday is my birthday. And so, I'm on the search for the perfect party dress. Lucky for me, I work for one of the most stylish men on the planet and when he helps me with my sartorial searches, I know he's going to find me the best of the best. Always.

image courtesy of Skye Parrott

Labor Day Weekend is shortly upon us. While we're bummed to bid summer adieu, we're excited for the slew of surf soirées we have lined up on our calendar. Of course, that begs the question, how do you pack the perfect beach bag? If you're currently struggling with this issue or a similar conundrum, don't fret. Here's our best bag list, guaranteed to keep you looking cool, even in the last of the summer sun.

Consider this a vital philosophical inquiry.

The kind of question the really gets to the nitty-gritty. The kind that makes you grit your teeth, stomp your feet, and skae your fists with frustration.

Little is known about the personal life of designer Phillip Lim. It seems instead that the designer prefers to let his effortless yet elegant clothes do the talking for him.

WALK THE CARPET: we distill our favorite frocks from the red carpet and show you how to get the look!